Pet-Lover’s Experience
Switchmas for APA of Missouri
APA of Missouri
Since 2009, Switch has leveraged the season of giving to raise funds for a local not-for-profit and spread holiday spirit through our “Switchmas” Ugly Holiday Sweater Tee campaign.
The holidays are a time for family and giving. Switch has brought both of these together with Switchmas, a collaboration with one of our favorite not-for-profits, the APA of Missouri ( Switchmas fuels funds and attention to the hundreds of adoptable and adorable animals at the adoption center.
The ugly holiday sweater tees were designed in-house and sold online at, with 100% of proceeds going to APA of Missouri. Each year the campaign has garnered attention from local media outlets, including blogs, public radio, and televised news stations. Along with our own social media push, the conversation and awareness sends thousands of visitors to the dedicated site.
$23,500+ raised over 3 years
1,000+ Ugly Holiday Sweater Tees sold
23,000+ site visitors
Concept/Creative Development
Digital Strategy
Social Media
Measurement & Analytics
Print Studio
Editing Suites
Annie Castellano
Chief Creative Officer
Brad Lucas
Senior Digital Producer
Brendan Lyss
Junior Copywriter
How can we help you create impactful experiences that entertain, engage, educate and connect with your audience?
Contact us to find out.
Chris Jobst
Director, Business Development
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