Experiential / 05.18.16 / Joe Rekowski
Activating to the NASCAR Audience at-Track

We sat down with Switch Program Manager Joe Rekowski, who helps us bring to life at-track experiences for our clients, to learn about some trends and best practices for your NASCAR sponsorship.

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Experiential / 05.16.16 / Dennis Walsh
Six Qualities of a Responsible Program Manager

Behind every successful mobile activation – from a one-off sampling event to a full-fledged tour – is a team of field marketing professionals working together to exceed client expectations. This post shares a few key characteristics of the Program Manager.

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Experiential / 05.07.16 / Tracy Mohesky
Take Activations to the Next Level with 3D Visualization

Switch uses 3D visualization in a variety of applications. From a trade show footprint to set design, 3D technology allows us to quickly render the look and feel of a proposed experience.

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Experiential / 04.16.16 / Chris Jobst
NPEW Recap: Good, Clean Fun for Natural Brands

Across the street from the happiest place on earth lies the crunchiest place on earth. Well, for one week in March anyway. Natural Products Expo West is a booming convention for the health nuts of the CPG world. Here's a taste of what I experienced.

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